An Introduction to Emojis for Your Marketing Strategy
Whether they delight or annoy you, emojis are becoming more and more ubiquitous in everyday online communications. As a result, social networks and messaging apps are expanding their emoji options for...
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10 Steps to Excellent Customer Service on Social Media
Great customer service used to refer to successful interactions with customers in person, over the phone, or through email. These days, however, the users of products and services are increasingly...
View ArticleHow to Make Your Site More Crawlable
Making your site crawlable is crucial to improving your SEO. Bots/spiders need to crawl your web pages thoroughly so that they’re indexed properly by search engines and appear in search results....
View ArticleName Your Business in 5 Steps
Coming up with a business name is not exactly the easiest part of setting up your company. There’s the process of brainstorming a unique yet reasonable name but, even if you already some fantastic...
View ArticleHow to Make the Most of Facebook Advertising
Facebook has over a billion active users every day, ranging from students and parents to business owners and celebrity figures. Even if only a fraction of this number meets your target audience’s...
View ArticleHow to Get Investors Interested in Your Business
Do you need more money to take your startup or small business to the next level? If the answer’s yes, then you’ll need to get investors interested in your company. Steve Eakin has some great tips on...
View Article5 Lessons Small Businesses Can Learn from Airline PR Disasters
This year, a certain U.S. airline has been unwillingly popping up in the news. Unless you’ve been living under a rock, though, there’s no need to rehash the details of the cases. The dismal takeaway...
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Top 6 Reasons Why American Businesses Fail
It’s no secret that most businesses have a tough time surviving in America. In fact, 20% don’t even live to celebrate their first birthday. The following infographic by insuranceQuotes.com pinpoints...
View ArticleHow to Quickly Build Backlinks to Your Site
High-quality backlinks are a staple of any SEO plan. If many related and reputable websites link back to yours, you have a good chance of ranking high in search results for relevant keywords. In this...
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Business Social Media Sucess in a Single Image
What do businesses do in social media that make customers purchase from them? You can in the chart here, with my thanks to Smart Insights’ Global Social Media Research Summary for 2018, which included...
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